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Astro up 150% on “From KL to PL” series return; Malaysian platform scores with second season of football reality/travel original
27 January 2025

Astro returned its home-grown Premier League “sportainment” show – "From KL to PL" – for a second season this month, logging an audience engagement increase of close to 150% compared to the debut of season one, the Malaysian platform says.

Audience data also shows higher year-on-year engagement with the Premier League overall, with a particular uptick among younger women, Astro says.  

The original series – a first in Asia for the Premier League – follows a team of Malaysian celebrities across England offering a perspective on the world’s highest-value sports property. 

The new five-episode season includes a Bola Tepuk match between Malaysia and the Premier League’s Levi Colwill. A traditional game where players hit the ball with their hands, Bola Tepuk is most often played in Malaysia in schools and communities as a recreational activity.

Astro’s head of content, Agnes Rosario, and the platform’s head of sports, Nicholas John, pitched the travelogue/reality-style series to the Premier League in 2023 as a marriage between “our entertainment capabilities and our sports production access”. 

With League bosses on board, the show was created, written and produced by Astro’s internal team in Kuala Lumpur, with Premier League support in accessing clubs and players. 

Days ahead of the season two premier, the league’s chief media officer, Paul Molnar, called the series “unique”  and said the collaboration “showcases the global appeal of the Premier League and provides an opportunity for fans to connect with the competition in a new way”. 

Season two brings back TV/radio host Nabil, and female national team footballer Intan Serah. New faces include Mierul Aiman, star of Malaysian drama "Project High Council", and Astro Arena sports journalist, Bang Med. 

"From KL to PL" airs on the Astro Ria channel, on-demand service Astro GO and streaming platform sooka.

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