The India Today Group has extended its two-year-old AI news host initiative to music with a new A-Pop project operated through Stage Aaj Tak, the media giant said today (Mon, 10 March).

The first two AI musicians are Aishan and Ruh, who the group says “blend technology, art, and limitless engagement to reshape the entertainment landscape”.

The company described A-Pop “as more than a genre”. India Today Group MD and vice chairman, Kalli Purie, said the category encompassed “a fluid, evolving and collaborative creative process [that] merges human imagination with Al capabilities, producing music that is unrestricted by conventional limitations”.