24 Nov-7 Dec 2025
 

2025 JAFF Market countdown; “Nusantara Wave” spotlight shifts to Jogja after weeks of North Asia industry activity

Indonesia–Malaysia collaborations open the second annual edition of the JAFF Market in Jogja on Saturday, pulling the “Nusantara Wave” conversation to centre stage after weeks of activity led by festivals and markets in Korea, Japan and Taiwan. Led by Komet Productions, Skop Productions, Magma Entertainment & Red Communications, the three-day market’s opening session looks at the creative alliances between Southeast Asia’s markets. These often take a back seat to their older and better-funded North Asian neighbours.

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Also inside…

“When no one is watching, do you still do what’s right?” – Philippines’ Rein Entertainment bosses on their new film, their upcoming series and their international ambitions

Philippines’ indie Rein Entertainment asks tough questions in its movies and series, from Salvageland, which opens in theatres across the Philippines this week, to premium series “Drug War: A Conspiracy of Silence” and “Dose”. Co-founders – Lino S. Cayetano and Shugo Praico – talk about their why, how and international growth ambitions.

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KOCCA powers up at ATF 2025; Korea takes centre stage with KOCCA’s biggest line-up yet

Korea Creative Content Agency (KOCCA), Korea’s lead government body supporting the country’s creative industries, returns to ATF this December with one of its most diverse showings to date. KOCCA plays a central role in promoting Korean content globally, and its ATF 2025 line-up reflects the continued pull of Korean stories across international screens, from premium drama and unscripted formats to animation and kids IP.

Brought to you by Korea’s Ministry of Culture, Sports & Tourism and KOCCA

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“Taxi Driver” season three returns to smaller audiences; Korea’s SBS series debuts at av. 9.25%, hits #1 on Viu

The third edition of SBS’ Friday/Saturday prime-time drama “Taxi Driver” premiered in Korea on 21 Nov to a tepid response from local viewers compared to the first two seasons. But streaming platform Viu, which boarded the series in mid-2025 and sells the show as a Viu Original, is telling an entirely different story. Viu’s framing speaks to Korea’s market situation, where the video entertainment environment is so chastened that broadcasters are grateful for single-digit ratings on prime-time shows.

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Astro picks up Up Studio’s “Super BOOMi”; VPE deal covers TV, digital and licensing/merchandising

Malaysia’s Astro debuted Up Studios’ CG-animated “Super BOOMi" cartoon series this week as part of an exclusive TV and digital rights deal with Vision Plus Entertainment. The agreement also includes Astro taking the lead on toy licensing and merchandising deals in Malaysia.

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Something Special swells sales team; move coincides with “Unforgettable Duet” launch success

Hayoung Rhee has joined Jin Woo Hwang and InSoon Kim at Korean formats agency Something Special as VP and head of sales. The announcement comes ahead of this year’s ATF in Singapore and runs alongside the debut success of dementia-themed family music reality show, “Unforgettable Duet”, on Korean pay-TV station MBN on 5 November at 10.20pm.

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Daniel Dae Kim to host “K-Everything”; first collab for APAC-based CNN Global Productions, CNN Originals

Daniel Dae Kim is hosting and executive producing CNN Original’s new multi-platform travel series, ”K-Everything”, scheduled for a 2026 release. The four-episode series will be made by CNN’s APAC-based Global Productions teams, headed by Ellana Lee, Group SVP, GM APAC, and Global Head of Productions for CNN International.

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PLUS

▶ NHK brings home Asia’s sole International Emmy for “Ryuichi Sakamoto: Last Days”
▶ ABS-CBN’s “Meet, Greet & Bye” hits $3.65m
▶ Vision+, iQiyi launch Indo collab with ticketed fan event
▶ Korea’s Lee Soon-jae dead at 91; KBS pays tribute
▶ “Hazbin Hotel” sweeps Hong Kong demand; Prime Video drama leaves rivals trailing – again
▶ ATF 2025 programme picks
▶ Events: What’s going on in and around Asia

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