NEWS
Singapore government agency highlights media job creation, IMDA support initiatives to benefit 700 local media professionals in 2021
01 December 2020
Singapore government agency, the Infocomm Media Development Authority (IMDA), said today that its Capability Partnership Programme (CPP) would benefit 90 local media companies and 700 media professionals in 2021 “through job creation and opportunities for upskilling”.
Capping a disastrous year for Singapore’s media industry, the IMDA used today’s opening of the ATF online market – part of the Singapore Media Festival – to talk about industry-boosting initiatives “to grow local talent and bring Made-with-Singapore content to an international stage”.
These include the Audible Accelerator programme, which launched last month, and a regional content development alliance with KC Global Media, which acquired Sony Pictures Television’s Asia channels business earlier this year.
The Audible programme will provide audio development and production training, and identify original stories that will be distributed on the Amazon-owned global storytelling service. 10 scripts will be chosen to develop into pilots of up to 30 minutes to be tested on the platform.
New IMDA partners flagged for “the coming months” include Korean-owned CJ ENM HK and WarnerMedia. No details of these fledgling partnerships were announced.
The agency also said its existing CPP partnership with ViacomCBS involved animation-related projects.
“Local companies and talent will be able to grow their capabilities, innovate with new formats and platforms, and showcase their works internationally,” the IMDA said, adding that its initiatives were designed to “develop innovative content, nurture local media talent, and cultivate fresh opportunities for international collaborations”.
In addition to CPP initiatives, the IMDA said 78 video projects were being made under the S$8 million/US$6 million Public Service Content (PSC) Fund, with an additional six feature-length projects awarded under the Southeast Asia Co-Production Grant.
Three of the six feature f...
Singapore government agency, the Infocomm Media Development Authority (IMDA), said today that its Capability Partnership Programme (CPP) would benefit 90 local media companies and 700 media professionals in 2021 “through job creation and opportunities for upskilling”.
Capping a disastrous year for Singapore’s media industry, the IMDA used today’s opening of the ATF online market – part of the Singapore Media Festival – to talk about industry-boosting initiatives “to grow local talent and bring Made-with-Singapore content to an international stage”.
These include the Audible Accelerator programme, which launched last month, and a regional content development alliance with KC Global Media, which acquired Sony Pictures Television’s Asia channels business earlier this year.
The Audible programme will provide audio development and production training, and identify original stories that will be distributed on the Amazon-owned global storytelling service. 10 scripts will be chosen to develop into pilots of up to 30 minutes to be tested on the platform.
New IMDA partners flagged for “the coming months” include Korean-owned CJ ENM HK and WarnerMedia. No details of these fledgling partnerships were announced.
The agency also said its existing CPP partnership with ViacomCBS involved animation-related projects.
“Local companies and talent will be able to grow their capabilities, innovate with new formats and platforms, and showcase their works internationally,” the IMDA said, adding that its initiatives were designed to “develop innovative content, nurture local media talent, and cultivate fresh opportunities for international collaborations”.
In addition to CPP initiatives, the IMDA said 78 video projects were being made under the S$8 million/US$6 million Public Service Content (PSC) Fund, with an additional six feature-length projects awarded under the Southeast Asia Co-Production Grant.
Three of the six feature films, made as co-productions with Singapore filmmakers, are from Vietnam. The other three are from Myanmar, Indonesia and the Philippines. Each will receive up to S$250,000/US$186,000.
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