Los Angeles-based Girl, Bye Productions, a full-spectrum studio specializing in highconcept, character-fueled unscripted content, will debut at ATF anchored by two women-driven, maiden productions: “Manila Matriarchs” and the just-completed, “Project Empire”.

Los Angeles-based Girl, Bye Productions, a full-spectrum studio specializing in high-concept, character-fueled unscripted content, will debut at ATF anchored by two women-driven, maiden productions: Manila Matriarchs and the just-completed, Project Empire.

Dedicated to authentic voices and emotionally intelligent narratives, Girl, Bye Productions (GBP) produces innovative entertainment that is as real as it is addictive. 

“We set up Girl, Bye to break ground by doing something groundbreaking. And in terms of look, feel, storylines and production quality, we truly believe that’s what we have: something different,” says Girl, Bye Founder and showrunner, Cece Asuncion. 

“The business of content and entertainment, in general, is in such a fluid state that audiences won’t stand for anything old or tired,” says Erika Aquino, New GBP Chair and EP. “We’re confident that buyers and audiences alike will find our slate to be thoroughly original, compelling, and so much more.”

“We’re thrilled and excited to present our full slate and a bit about ourselves at ATF,” says Asuncion. Top shows from GBP include:

Manila Matriarchs, exploring the lives of four dynamic women as they navigate family, personal ambitions and societal expectations, redefining what it means to be a modern matriarch in the ever-evolving landscape of contemporary Philippine society. Shot in the Philippines, HK, Japan, Canada and the USA. Length: 8x27 mins

Project Empire, an empowering competition series where 100 female entrepreneurs battle through high-stakes challenges to secure life-changing investments from four powerhouse female angel investors - and a chance to build their business empires. Length: 10x48 mins

AsiaVision Song Contest: Heritage Through Harmony, is a dazzling live music event where countries from across Asia bring their voices to one stage – blending heritage and innovation – as global superstars Karylle and Apl de Ap of the Black Eyed Peas host the ultimate celebration of Asian music and culture. Length: 3x53 mins. In development.

Stolen Home, recalls the 1992 team of Filipino boys from the province of Zamboanga who electrified the world by winning the Little League World Series – only to have their victory stripped amid accusations of fraud. Now, three decades later, survivors of the scandal revisit how a nation’s pride became its greatest shame. Documentary, Length: 1x75 mins. In development.

Precious Paula Nicole’s Pinishing School exposes the challenges that occur when LGBTQ+ identity thrives in nightlife but collides with conservative traditions and poverty. Here, Drag Race Philippines S1 winner Precious Paula Nicole takes on a new mission, scouting and mentoring the country’s next generation of drag stars . With the help of celebrity experts and influencers, Precious teaches baby queens the art and discipline of drag as a viable and respectable career option – while navigating the personal struggles they face with everyday life. Length 8x27 mins. In development

In House of Pride, a fixer-upper in Japan becomes the canvas for three gay friends in their 40s/50s to explore friendship, reinvention, and queer culture while renovating a house – and themselves—for the next chapter of life. Length: 8-10x23 mins. In development

“We believe the most powerful stories live in the space between different and the same. We spotlight outsiders – the dreamers, disruptors, and visionaries who challenge the mainstream and redefine what’s possible,” says Asuncion. “Their stories are layered, unexpected, and globally resonant. Because when we celebrate what makes us different, we discover how much we are the same”

Girl, Bye Productions is exhibiting at ATF stand H27. Joining Asuncion and Aquino are Sabrina Riddle, esq, and special cast members from Manila Matriarchs and Project Empire

Brought to you by Girl, Bye Productions

▶ Published in ContentAsia's December 2025 Magazine