BBC Knowledge marked its shift from Singapore IPTV platform mio to StarHub in August this year with a new positioning spot that had a single aim: to…

The 24-hour Australia Network revamped its identity earlier this year, three years after it changed its name and brand from ABC Asia Pacific and…

Li TV bosses had a few things in their favour when crafting a brand identity for the first HD lifestyle channel made for Asia. Among these were a…

Universal Networks Interational’s Asia boss, Raymund Miranda, celebrated the company’s second anniversary (and his in the role) in October with…

"The toy business is often seen as flat. But if you look more closely, you’ll find that brands backed by television are still growing fast.”<b>…

Today’s young viewers aren’t moving into the digital environment; they are already there, with no concept of how things used to be, no notion that…

<b>Given Discovery’s strong roots and presence in traditional media, what’s your approach to the digital world, with all its new noise, players…

The ability of some markets in Asia to support multiple operators is limited. I support the one operator approach. The market is too small. Can a new…