Regional talent show Asia’s Got Talent begins June with 100 million YouTube views in sight and with more than 260,000 YouTube subscribers.

US$4.5m

Endemol Shine Group has kicked off its digital-first strategy in Asia, expanding the 18-month-old Endemol Beyond unit to the region and appointing former Mindshare Singapore exec Christopher Smith as head of digital and branded content.

Malaysia’s first free satellite TV service, NJOI, has hit the one million customer milestone, and is celebrating with its first free Malay entertainment HD channel, Astro Maya.

Audience measurement company Nielsen has launched Digital Ad Ratings in China in collaboration with online platform Tencent. China is the first market in Asia – and the ninth market globally – to get the measurement system. Six more markets are planned for this year.

Asia’s satellite industry is facing a long dark winter, industry leaders were told during Casbaa’s one-day Satellite Industry Forum in Singapore on Monday (1 June).