Whatever else separates them, distributors are united in their experience that the demand for Asian content across platforms and genres is rising.

Korean authorities are doing everything they can to protect and promote K-content. Our New Year watch list includes the new US$776-million fund, which kicks off in 2024 along with benefits of the peace accord signed between SK Telecom and Netflix.

Asian continued to flex its storytelling muscle in 2023. 2024 could be tougher, but the storytelling skills gained as the premium space expands? Those can’t be rebottled.

2023 was a year of high drama, with relationships all over the map, some wins & turnarounds, and a few decisions that mean the universe is changed forever. The question for 2024 is what this world might look like.

Asia's formats biz today is nowhere near the volume of its heyday in 2017/8. As 2023 closes, it looks like the drop from last year will be about 20%. But that’s not the whole story. 

Rights holders/distributors talk about this year’s most significant trends in Asia Demand for Asian content is on the rise across the region, distributors have told ContentAsia ahead of this year’s ATF market in December.